Data / Ora
Date(s) - 21/11/2025
12:00 am

Categorie

• TUTTI GLI EVENTI

During Novembre Numérique, the international event for the promotion of digital art organized by the Institut Français, Houda Bakkali will present her work at the Alliance Française of Piura, Peru. The exhibition will be itinerant and open to the public at two of the most important universities in Piura: Universidad Privada Antenor Orrego (UPAO) and Universidad de Piura. It will also be showcased at the Alliance Française venue and featured in the exhibition space at Mall Plaza Piura.

Additionally, Houda Bakkali will deliver a lecture for cultural managers, artists, and creative professionals on November 24 at the University of Piura.

“Digital Art, Digital Culture” by Houda Bakkali

This exhibition highlights beauty, color, dynamism, diversity, and a hopeful vision of life through the figure of women, paying tribute to the artist’s mother and to female empowerment. It also seeks to demonstrate the potential of digital art to transcend spatial, temporal, and generational boundaries, creating synergies among diverse audiences and ensuring that art is not only timeless, but also a universal good accessible, understandable, and celebratory.

Digital art, together with technologies such as augmented reality, virtual environments, and multimedia resources, enhances the message by generating dynamic, two-way communication around the artwork and exhibition spaces. It proposes experiences in which audience participation becomes a central element.

The exhibition integrates both physical and digital art, aiming for a seamless fusion between traditional concepts and the most innovative technologies. Through augmented reality, visitors can enjoy digital versions of each physical piece seeing animations, layers, and sounds, witnessing the creative process, and observing how the works evolve over time, intertwine, and blend with other pieces, spaces, and audiences. It offers a different and engaging way to explore the artwork and interact with it across all its stages and formats.

The exhibition also opens the door to discussing the challenges, applications, and benefits of these technologies, promoting the idea of digital culture as a value-enhancing component of traditional creative processes, as well as a powerful tool for outreach and communication.